{"id":825,"date":"2024-02-15T15:25:36","date_gmt":"2024-02-15T10:25:36","guid":{"rendered":"https:\/\/socis.uz\/?p=825"},"modified":"2024-05-15T11:24:09","modified_gmt":"2024-05-15T06:24:09","slug":"res_water","status":"publish","type":"post","link":"https:\/\/socis.uz\/uz\/2024\/02\/15\/res_water\/","title":{"rendered":"Toshkent ta’mi: shisha suvga bo’lgan afzalliklar bo’yicha so’rov natijalari"},"content":{"rendered":"
\n\n\n

Toshkentliklar suvni qanday tanlaydilar? Sotsiologiya talabalari sizga aytib berishadi. Shunday qilib, 96 respondent, turli sohalar, turli odatlar. Xulosa? Hydrolife va Nestle-ga bo’lgan muhabbat, gazsizlarga ustunlik berish, shishaning ta’mi va ko’rinishini qadrlaydi. Ishlab chiqaruvchilar va marketologlar \u2013 ularning qo\u2018llariga qarang: Toshkentdagi iste\u2019molchilar uchun nima muhim?<\/p>\n\n\n\n

So’rov Toshkent shahridagi sotsiologiya fakulteti talabalari tomonidan iste’molchilarning shisha suvga nisbatan xatti-harakatlarining turli sohalari va jihatlarini qamrab olgan holda o’tkazildi.<\/p>\n\n\n\n

Namuna tavsifi<\/p>\n\n\n\n

So\u2018rovda Toshkent shahrining turli tumanlarida yashovchi jami 96 nafar fuqaro ishtirok etgan bo\u2018lib, ularning 29,2 foizini erkaklar, 70,8 foizini ayollar tashkil etdi.<\/p>\n\n\n\n

Yosh taqsimoti: respondentlarning aksariyati (77%) 18 yoshdan 49 yoshgacha.<\/p>\n\n\n\n

Bandlikka ko\u2018ra taqsimoti: 34,4 foizi ishlayotgan, 30,2 foizi uy bekasi, 22,9 foizi o\u2018qiydi.<\/p>\n\n\n\n

Asosiy natijalar<\/p>\n\n\n\n

Respondentlarning 72,9 foizi mineral suvni muntazam ravishda ichishini ta’kidlaydi.<\/p>\n\n\n\n

Ichmaydiganlar orasida asosiy sabablar: qaynatilgan suvni afzal ko’rish (42,3%) va suv filtridan foydalanish (7,7%).<\/p>\n\n\n\n

78,6% gazsiz suvni afzal ko’radi. Eng mashhur suv brendlari: Hydrolife (67,1%), Nestle (20,0%). Respondentlarning 50,0 foizi tanlangan suvni yaqinlariga tavsiya qilishga tayyor.<\/p>\n\n\n\n

94,3% suvning ta’mini muhim deb biladi. Respondentlarning 51,4 foizi suvni tanlashda narxni muhim deb biladi.<\/p>\n\n\n\n

68,6% uchun shishaning tashqi ko’rinishi va qulayligi muhim ahamiyatga ega.<\/p>\n\n\n\n

Do’konlarda mavjudligi:<\/p>\n\n\n\n

85,7% har doim o’z suvini do’kondan topa oladi. Imtiyozli suv bo’lmasa, respondentlarning 34,3 foizi Nestle suvini, 10,0 foizi Hydrolife suvini tanlashga tayyor. 5,7% hech qanday suv olmaydi, 10,0% suv oladi.<\/p>\n\n\n\n

O\u2018tkazilgan so\u2018rovlar natijasida Toshkent shahrida gazsiz suv iste\u2019moli ko\u2018pligi, Hydrolife va Nestle brendlariga ustunlik berishi aniqlandi. Suvni tanlashda shishaning narxi, ta’mi, tashqi ko’rinishi va qulayligi muhim rol o’ynaydi. Nestle kabi ayrim brendlar respondentlar orasida yuqori darajadagi sodiqlikka ega. So’rov ishtirokchilarining aksariyati do’konlarda mavjudligi ham ijobiy baholanadi. Ushbu natijalar sotuvchilar va suv ishlab chiqaruvchilar uchun mahsulot sifatini targ’ib qilish va yaxshilash strategiyalarini ishlab chiqishda foydali bo’lishi mumkin.<\/p>\n\n\n\n

Toshkent shahrida shisha suvga bo’lgan afzalliklar bo’yicha telefon orqali o’tkazilgan so’rov natijalari tahlili<\/p>\n\n\n\n

So’rov Toshkent shahridagi sotsiologiya fakulteti talabalari tomonidan iste’molchilarning shisha suvga nisbatan xatti-harakatlarining turli sohalari va jihatlarini qamrab olgan holda o’tkazildi.<\/p>\n\n\n\n

Namuna tavsifi<\/p>\n\n\n\n

So\u2018rovda Toshkent shahrining turli tumanlarida yashovchi jami 96 nafar fuqaro ishtirok etgan bo\u2018lib, ularning 29,2 foizini erkaklar, 70,8 foizini ayollar tashkil etdi.<\/p>\n\n\n\n

Yosh taqsimoti: respondentlarning aksariyati (77%) 18 yoshdan 49 yoshgacha.<\/p>\n\n\n\n

Bandlikka ko\u2018ra taqsimoti: 34,4 foizi ishlayotgan, 30,2 foizi uy bekasi, 22,9 foizi o\u2018qiydi.<\/p>\n\n\n\n

Asosiy natijalar<\/p>\n\n\n\n

Respondentlarning 72,9 foizi mineral suvni muntazam ravishda ichishini ta’kidlaydi.<\/p>\n\n\n\n

Ichmaydiganlar orasida asosiy sabablar: qaynatilgan suvni afzal ko’rish (42,3%) va suv filtridan foydalanish (7,7%).<\/p>\n\n\n\n

78,6% gazsiz suvni afzal ko’radi. Eng mashhur suv brendlari: Hydrolife (67,1%), Nestle (20,0%). Respondentlarning 50,0 foizi tanlangan suvni yaqinlariga tavsiya qilishga tayyor.<\/p>\n\n\n\n

94,3% suvning ta’mini muhim deb biladi. Respondentlarning 51,4 foizi suvni tanlashda narxni muhim deb biladi.<\/p>\n\n\n\n

68,6% uchun shishaning tashqi ko’rinishi va qulayligi muhim ahamiyatga ega.<\/p>\n\n\n\n

Do’konlarda mavjudligi:<\/p>\n\n\n\n

85,7% har doim o’z suvini do’kondan topa oladi. Imtiyozli suv bo’lmasa, respondentlarning 34,3 foizi Nestle suvini, 10,0 foizi Hydrolife suvini tanlashga tayyor. 5,7% hech qanday suv olmaydi, 10,0% suv oladi.<\/p>\n\n\n\n

O\u2018tkazilgan so\u2018rovlar natijasida Toshkent shahrida gazsiz suv iste\u2019moli ko\u2018pligi, Hydrolife va Nestle brendlariga ustunlik berilayotgani aniqlandi. Suvni tanlashda shishaning narxi, ta’mi, tashqi ko’rinishi va qulayligi muhim rol o’ynaydi. Nestle kabi ayrim brendlar respondentlar orasida yuqori darajadagi sodiqlikka ega. So’rov ishtirokchilarining aksariyati do’konlarda mavjudligi ham ijobiy baholanadi. Ushbu natijalar sotuvchilar va suv ishlab chiqaruvchilar uchun mahsulot sifatini targ’ib qilish va yaxshilash strategiyalarini ishlab chiqishda foydali bo’lishi mumkin.<\/p>\n\n\n\n

Maqolada so’rov natijalarining faqat bir nechta asosiy tendentsiyalari keltirilgan, agar sizga batafsil ma’lumot kerak bo’lsa, pochta yoki ijtimoiy tarmoqlar orqali biz bilan bog’laning.<\/p>\n\n\n\n

*Maqola onlayn tarjima xizmati yordamida tarjima qilingan, agar tarjimada xatolik topsangiz, izohlarda yozing<\/p>\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"

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